Earning Season: Prep starts now

One of the most impactful books I’ve ever read is “The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change” by Stephen Covey. 

When it was first published in 1989, it quickly became one of the most influential works in business and personal development literature, and retained its place on bestseller lists for the next couple of decades.

The compelling, comprehensive, and structured framework for personal growth presented in the book has undoubtedly inspired many to rethink how they organise their lives and priorities, both professionally and personally.

Although its lessons were originally designed for self-improvement and positive structured growth, the underlying principles are universal, making them easily transferable to many areas of life, including trading.

In this article, you will explore how each of Covey’s seven original habits can be reframed within a trading context, in an attempt to offer a structure that may help guide you to becoming the best trader you can be.

1. Be Proactive

Being proactive means recognising that we have the power to choose our responses and to shape outcomes through appropriate preparation with subsequent planned reactions.

In a Trading Context:

For traders, this means anticipating potential problems before they arise and putting measures in place to better mitigate risk. 

Rather than waiting for issues to unfold, the proactive trader identifies potential areas of concern and ensures that they have access to the right tools, resources, and people to prepare effectively, whatever the market may throw at them.

What This Means for You:

Being proactive may involve seeking out quality education and services, maintaining access to accurate and timely market information, continually assessing risk and opportunity, and having systems to manage those risks within defined limits.

Consequences of Non-Action:

Inadequate preparation and a lack of defined systems often lead to poor trading decisions and less-than-desired outcomes. 

Failing to assess risk properly can result in significant and often avoidable losses. 

By contrast, a proactive approach builds resilience and confidence, ensuring that when challenges arise, your response is measured and less emotionally driven by what is happening on the screen in front of you.

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2. Begin with the End in Mind

Covey's second habit is about defining purpose. It suggests that effective people are more likely to achieve what is possible if they start with a clear understanding of their destination, so every action aligns with that ultimate vision.

In a Trading Context:

Ask yourself: What is my true purpose for trading? 

Many traders may instinctively answer “to make money,” but money is surely only a vehicle to achieve something else in your world for you and those you care about, not a purpose per se. 

You need to clarify what trading success really means for you. 

Is it a greater degree of financial independence through increased income or capital growth, the freedom of having more time, achieving a personal challenge of becoming an effective trader, or a combination of any of these?

What This Means to You:

Try framing your purpose as, “I must become a better trader so that I can…” and complete a list with your genuine reasons for tackling the market and its challenges. 

This helps you establish meaningful short-term development goals that keep you moving toward your vision. Keep that purpose visible, as a note near your trading screen that reminds you why you are doing this.

Consequences of Non-Action:

Traders with a clearly defined purpose are more likely to stay disciplined and consistent. 

Those without one often drift, chasing short-term gains without direction. There is ample evidence that formalising your development in whatever context through goal setting can significantly increase the likelihood of success. Why would trading be any different?

Surely the bottom-line question to ask yourself is, “Am I willing to risk my potential by trading without purpose?”

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3. Put First Things First

This habit is about time management and prioritisation. This involves focusing your efforts and energy on what truly matters. As part of the exploration of this concept, Covey emphasised distinguishing between what is important and what is merely urgent.

In a Trading Context:

Trading demands commitment, learning, and reflection. 

It is not just about screen time but about using that time effectively. 

Managing activities to ensure your effort is spent wisely on planning, measuring, journaling and performance evaluation, and refining systems, accordingly, are all critical to sustaining both improvements in results and balance.

What This Means to You:

Traders often believe they need to spend more time trading when what they really need is to focus on better time allocation. 

It is logical to suggest that prioritising activities that can often contribute directly to improvement, such as system testing, reviewing performance, analysing results, and refining your strategy, is worthwhile. 

These high-value tasks can help traders focus their time more deliberately and systematically.

Consequences of Non-Action:

If you fail to control your trading time effectively, you will be more likely to spend much of it on low-impact activities that produce little progress. 

Over time, this not only hurts your results but also reduces the real “hourly value” of your trading effort. 

In business terms, and of course, you should be treating your trading as you would any business activity; poor prioritisation can inflate your costs and diminish your potential trading outcomes.

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4. Think Win: Win

Covey's fourth habit encouraged an attitude of mutual benefit, where seeking solutions that facilitate positive outcomes for all parties. 

In a Trading Context:

In trading, this concept must be adapted to suggest that developing a mindset that recognises every well-executed plan as a win, even when an individual trade results in a loss.

Some trading ideas will simply not work out, and so some losses are inevitable, but if they remain within defined limits, they should not be viewed as failures but rather as a successful adherence to a trading plan. In the aim of developing consistency in action, and the widely held belief that this is one of the cornerstones of effective trading, then it surely is a win to fulfil this.

So, in simple terms, the real “win” lies in a combination of maintaining discipline, following your system, and controlling risk beyond just looking at the P/L of a single trade.

What This Means to You:

Building and trading clear, unambiguous systems that you follow consistently has got to be the goal.

This process produces reliable data that you can later analyse and subsequently use to refine specific strategies and personal performance.

When you do this, every outcome, whether profit or loss, can serve as valuable feedback. 

For example, a controlled loss that fits your plan is proof that your system works and that you are protecting your capital. 

Alternatively, a trailing stop strategy, which means you exit trades in a timely way and give less profit back to the market, provides positive feedback that your system has merit in achieving outcomes. 

Consequences of Non-Action:

Without this mindset shift, traders can become emotionally reactive, interpreting normal drawdowns as personal defeats. 

This fosters loss aversion and other biases that can erode decision-making quality if left unchecked. Through the process of redefining “winning,” you are potentially safeguarding both your capital and, importantly, your trading confidence (a key component of trading discipline).

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5. Seek First to Understand and Then Take Action

Covey's fifth habit emphasises empathy, the act of listening and aiming to fully understand before responding. In trading, this principle translates to understanding the market environment before taking any action.

In a Trading Context:

Many traders act impulsively, driven by excitement or fear, which often results in entering trades without taking into account the full context of what is happening in the market, and/or the potential short-term influences on sentiment that may increase risk. 

This “minimalisation bias,” defined as acting on limited information, will rarely produce consistent results. Instead, adopt a process that begins with observation and comprehension.

What This Means to You:

Establishing a daily pre-trading routine is critical. This may include a review of key markets, sentiment indicators, and potential catalysts for change, such as imminent key data releases. Understanding what the market is telling you before you decide what to do is the aim of having this sort of daily agenda. 

This approach may not only improve trade selection but also enable you to get into a state of psychological readiness that can facilitate decision-making quality throughout the session.

Consequences of Non-Action:

Failing to prepare for the trading day ahead can mean not only exposing yourself to unnecessary risk but also arguably being more likely to miss potential opportunities. 

A trader who acts without understanding is vulnerable both psychologically and financially. Conversely, being forewarned is being forearmed. When you aim to understand markets first before any type of trading activity, your actions are more likely to be deliberate, grounded, and more effective.

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6. Synergise

Synergy in Covey's model means valuing differences and combining the strengths of those around you to create outcomes greater than the sum of their parts.

In a Trading Context:

In trading, synergy refers to the integration of multiple systems and disciplines that work together. This includes your plan, your record keeping and performance management processes, your time management, and your emotional balance. 

No single system is enough; success comes from the synergy of elements that support and inform one another.

What This Means to You:

Integrating learning and measurement is an integral part of your trading development process. Journaling, for example, allows you to assess not only your technical performance but also your behavioural consistency. 

This self-awareness allows you to refine your plan and so helps you operate with greater confidence. 

The synergy between rational analysis and emotional composure is what is more likely to lead to consistently sound trading decisions.

Consequences of Non-Action:

When logic and emotion are out of balance, decision-making will inevitably suffer. 

If your systems are incomplete, ambiguous, or poorly connected to the reality of your current level of understanding, competence and confidence, your results are likely to be inconsistent. Building synergy across all areas of your trading practice, including that of evaluation and development in critical trading areas, will help create cohesion, efficiency, and better performance.

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7. Sharpen the Saw

Covey's final habit focuses on continuous learning and refinement, including maintaining and improving the tools at your disposal and skills and knowledge that allow you to perform effectively.

In a Trading Context:

In trading, this translates to creating a plan to achieve ongoing, purposeful learning. 

Even small insights can make a large difference in results. Effective traders continually refine their knowledge, ask new questions, and apply lessons from experience.

What This Means to You:

Trading learning can, of course, take many forms. Discovering new indicators that may offer some confluence to price action, testing different strategies, exploring new markets, or simply understanding more about yourself as a trader. 

There is little doubt that active participation in learning keeps you engaged, adaptable and sharp. Even making sure you ask at least one question at a seminar or webinar or making a simple list at the end of each session of the "3 things I learned", can be invaluable in developing momentum for your growth as a trader.

Your record-keeping and performance metrics should generate fresh questions that can guide future development. 

Consequences of Non-Action:

Without direction in your learning, your progress is likely to slow. 

I often reference that when someone talks about trading experience in several years, this is only meaningful if there has been continuous growth, rather than staying in the same place every year (i.e. only one year of meaningful experience) 

Passive trading learning, for example, reading an article without applying, watching a webinar without engagement, or measuring without closing the circle through putting an action plan together for your development, can all lead to stagnation. 

It is fair to suggest that taking shortcuts in trading learning is likely to translate directly into shortcuts in result success. 

Active, focused development is essential for sustained improvement.

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Are You Ready for Action?

Stephen Covey’s The 7 Habits of Highly Effective People presented a timeless model for self-development and purposeful living.

When applied to trading, these same habits form a powerful framework for consistency, focus, and growth.

Trading is a pursuit that demands both technical skill and emotional strength. Success is rarely about finding the perfect system, but about developing the right habits that support consistent, rational decision-making over time. 

By integrating the principles of Covey’s seven habits into your trading practice, you create a foundation not only for profitability but for continual personal growth.

A market bubble occurs when asset prices rise far beyond any reasonable valuation.

It is driven by speculation, emotion, and the belief that prices will continue rising indefinitely. 

For traders, the challenge is more about finding a way to manage a bubble, rather than just identifying that one exists.

By their very nature, bubbles can persist far longer than any logical analysis suggests. There are opportunities as they develop, but timing their peak is virtually impossible. 

Understanding their characteristics and having a systematic way of managing bubbles in your trading strategy is worth considering for any trader.

What is a Bubble?

Market bubbles have distinct features that separate them from normal bull markets or even overvalued conditions for a particular asset:

Dramatic Price Appreciation Disconnected From Fundamentals

In a bubble, traditional valuation metrics become meaningless. 

Company or asset fundamentals that usually matter to market participants are ignored in the hope of what might be.

Cash flow, profit margins, competitive positioning, and (in some cases) producing revenue may be dismissed. 

Widespread Participation And "This Time Is Different" Narratives

Bubbles require mass market participation. 

When every headline you see or article you read references "this time is different," or "the old rules don't apply anymore," it is a sign that the collective psychology has shifted from normal caution.

Social media may begin to explode with ever more frequent success stories, and for the individual trader, the fear of missing out becomes increasingly overwhelming.

Credit and Leverage Fuelling Demand

Bubbles are typically accompanied by easier credit conditions. 

When interest rates are lowered and investors are confident in general economic conditions, any spare cash is put to work.

In stock or other market bubbles, you may see retail traders maxing out credit cards to buy call options, with the put/call ratio becoming increasingly distorted.

This leverage often amplifies the rise and the eventual fall, making the risk even more acute and potentially damaging to trader capital.

Vertical Price Charts in Final Stages

One of the telltale signs of a bubble's final phase is a parabolic price chart.

Prices seem to go up daily, and every minor pullback is short-lived (creating more buying pressure). 

This is the euphoria stage. It is where the greatest danger is.

The fear of missing out on further moves is at its highest, and a logical willingness to take profit off the table diminishes in the minds of ever more excited traders.

New participants may continue to enter solely for the way the price is appreciating. Entering into the move only understanding that what they are buying is going up, so they want to join in too.

Bubble vs. Overvalued: Key Differences

Not every expensive market is a bubble. Several characteristics distinguish a bubble from a simpler and far less dangerous overvaluation:

Elevated Valuations With Reasoned Fundamental Justification

An overvalued market has stretched valuations, but can point to real supporting factors (at least to some degree). 

Examples include strong earnings growth, low interest rates, disruption in service or productivity, and providing genuine temporary value.

Even if prices respond to less obvious immediate influencing factors, such as international events, policy changes, and supply issues, the fact that some factors justify continued positive sentiment (even if somewhat unfulfilled) is a positive sign.

Linear or Steady Uptrend

Overvalued markets tend to grind higher with a more sustainable trend rather than a vertical spike. There are normal corrections along the way, even if the highs and lows of a fluctuation are higher. 

Reasonable Participation Levels

There is evidence of institutional investors buying on any dips, but common retracements last days or even weeks.

Retail participation exists but isn't frenzied and plastered all over social media every day or referenced in mainstream media consistently.

Some Scepticism Still Exists

There will be some legitimate and contrary opinions about valuations. Major financial media will present both bearish and bullish cases when a stock is discussed.

Trading Strategies for Potential Bubble Management

Here is the scenario: You bought early in the up move, you are now in profit, but some of the bubble signs are beginning to show up in your thinking.

Tiered Profit-Taking Strategies

Don't try to pick the top. As an alternative approach, begin to scale out systematically with partial closes. This will alleviate the potential for FOMO creeping in. 

You could stage this with set points, e.g. sell 30% when you've doubled, another 30% when you've tripled, 20% when conditions clearly show evidence of entering bubble territory and, having banked a substantial profit already, you keep the final 20% with a trailing stop for the final run if it happens.

Trailing Stops With Wider Bands to Accommodate Volatility

Let’s assume you see the merit in some form of trial stop. In bubble conditions, normal stop distances will get you whipsawed out. Use percentage-based trailing stops or ATR multiples with enough room to accommodate bigger intraday moves.

For example, if your norm is to trail your stop 1.5 x ATR behind price at the end of every candle, then in increasingly volatile conditions during a parabolic move, consider 2,5 x ATR to allow room to move while still offering protection against price collapse.

Reduce Position Sizing and Leverage

The temptation in bubbles is to maximise gains by increasing your margin and entering more and more positions in one asset. 

High leverage and significant single asset exposure in bubble conditions is a potential death sentence to trading capital. 

Recognising the added risks you are contemplating before entry is critical. Combining this with an approach that reduces position sizing and increases margin requirements is consistent with good trading practice as risk increases.

Planned and Rigid Exits

Before buying, you should have already made decisions on what exit approaches you should take and the parameters at which they will be executed, 

Having the exit plan as you enter can limit the chance of getting trapped by greed. Neglecting this and focusing on the opportunity alone can be disastrous.

Never Assume You Can Time the Top

It is usually a big mistake if you believe you will recognise the exact top and exit perfectly. Let’s be frank, even if you hit it lucky once, you won't be able to every time — no one does.

Recognise Behavioural Biases That May Affect Your Judgment

Bubbles can create powerful psychological forces.

Anchoring bias may mean that you fixate on peak prices. Confirmation bias makes you seek information supporting your bullish view and ignore opposing evidence. Recency bias makes you believe the recent trend will continue indefinitely. 

The indisputable key to any bias management is awareness and honesty that some markets may just not be for you (or if they are, to proceed with extreme and continuous caution).

Psychological Preparation for Rapid Reversals

Mentally rehearse the worst scenario and clarity of planned action, e.g., “if it drops 10% in three days, I will ….”.

Having thought through your response and armed with unambiguous exits in advance will make execution easier when emotions run high and begin to dominate. 

Final Thoughts

Extreme valuations, little fundamental underpinning, parabolic price action, and universal bullishness should be part of your bubble identification checklist and flag that your bubble action plan should be implemented.

If you are already in, or tempted to be so, then approach bubbles with honesty, awareness of your trading self and extraordinary discipline to follow through, as predicting what and when things may dramatically turn is close to impossible. 

Never forget you are not smarter than the market, but you can (potentially) be smarter than many traders by planning and doing the right thing.

The decision to scale (increase the traded lot size of a specific EA) should be based on statistical evidence that indicates your EA has the potential to perform to certain expectations. 

Equal weight should be given to the decision to scale, as to the initial decision to deploy an EA. This guide provides an indicative approach on how to put together and action your scaling plan.

Before You Start Your Scaling Plan

Important: this should be an individual plan that is consistent with your personal trading objectives, your EA portfolio, and your personal financial situation (including account size).

We are going to use a starting lot of 0.10 per trade in the examples in this document —you want to adjust this based on your own risk tolerance.

Whatever your chosen lot size start point, EA scaling should be a pre-planned incremental approach, scaling stepwise based on performance metrics you are seeing in your live trading account.

You should also have assessed the current margin usage of your EA portfolio exposure to ensure that any scaling and related increased margin requirements are appropriate to the size of your account. 

Suggested Scaling Baseline Requirements

Scaling should only be performed when your EA is performing to what you deem to be a good standard. To make this judgment, you need to set some minimum performance standards.

The past performance of your EA is not a guarantee of future performance. If market conditions change, you must remain vigilant and continue to measure performance on an ongoing basis for every live EA you have.

You need to define the key metrics that are important to you. 

Two important metrics to include are:

• The number of trades: to provide some evidence of reliability 
• The period of time: to have had exposure to at least some variation in market conditions

Example of how you may lay your metrics out in a table:

Some may choose to include proximity to original expectations of other metrics, such as minimum win rate, average profit in winning trades, and average loss in those that go against you. 

It should only be after your metrics are met that lot scaling begins on any specific EA.

Lot Size Scaling Ladder

Below is an example of a performance-based scaling plan assuming a 0.10-lot baseline.

Again, this is indicative. It provides a framework with clear review dates and an approach that illustrates incremental scaling. You must still define a regime that is right for your specific trading objectives. 

Risk Guardrails

It is vital to keep an eye on your general account risks and have limits in place that guide your EA use.

Such limits must be constant across all stages of scaling and referenced beyond the risk of a single EA, but to your portfolio as a whole.:

Per-Trade Risk (Nominal)

Trade risk for any one trade should be seen in the context of account size and the dollar risk based on the risk parameters you have set for your EA. 

Specify a maximum percentage of the account balance — a $200 loss is more impactful on a $1000 account compared to a $10,000 account. 

Stick to what is right for you in terms of your tolerable risk level based on your trading objectives and financial situation. A common suggestion is a 1-2% risk of account equity per trade. 

Total Open Exposure

Specifying maximum exposure in the number of EAs open at any time and those that use the same asset class is important for overall portfolio risk management. 

There are tools you can use to monitor exposure risk generally, as well as those that can be used to indicate single asset exposure.

Margin Usage

It is always desirable that your set exit approaches and parameter levels are what your exits are based on. It should not be because your margin usage has meant you have moved into a margin call situation. 

Specify a minimum level to adhere to and make sure that your account is sufficiently funded. If volatility or slippage rises (e.g., news events or illiquid sessions), reduce lot size temporarily.

Scaling Psychology – Managing “Big Numbers”

As lot sizes rise, your emotions may respond accordingly when you see the larger dollar amounts that your EA is generating. 

If you are used to seeing an average profit of $100 and average loss of $50, and suddenly you are seeing significantly bigger numbers, it creates an emotional challenge where you may be tempted to do a “discretionary override”. 

Although there are situations, such as major market events, overexposure in a specific asset, or VPS or account system problems, where such intervention may be considered, generally this would distort the actual performance evaluation of your EA and is not encouraged (unless it is pre-planned).

The table below presents some of the generally accepted challenges and offers suggestions on how to manage them. 

Your Plan Into Action…

In practical terms, your scaling plan should have two components:

1. The key parameters for action on your chosen key metrics
2. Specified periodic review times to make your next scaling decision

This is not a race. Having systems in place facilitates creating the opportunity that scaling brings while still mitigating the risks.