Just over a month ago Apple became the first company to reach $1 trillion market cap after its shares closed at $207 per share. Now Amazon has become the second company to hit the historic milestone after its share price rose to $2,050 per share. In case you didn’t know, Amazon offers a range of products and services through its websites.
The Company operates through three segments: North America, International and Amazon Web Services (AWS). The Company's products include merchandise and content that it purchases for resale from vendors and those offered by third-party sellers. It also manufactures and sells electronic devices.
Not many people expected Amazon to reach $1 trillion this quickly. Back in March, Brent Thill an analyst from Jeffries stated that Amazon would reach the milestone in 2022 when the share price was at around $1585 per share. But since then, we have seen the share price increase by around 28% and Amazon become world’s second company to reach $1 trillion market cap.
With Amazon continuing acquiring new companies, we could see the share price rising in the future. The Worlds Richest Person It is worth pointing out that Jeff Bezos, Amazon’s CEO is world’s richest person with total net worth of $166 billion. He has increased his net worth by $66 billion just this year alone, according to the Bloomberg Billionaires Index.
Interestingly, if you bought $10,000 worth of Amazon shares back in September 2008 at $80 per share, they would now be worth around $253,750 USD at the share price of $2,030. You might not be the world's richest person had you made this trade, but perhaps pleased with the overall profit margins. So has the market topped out or is this just the beginning of further growth for the Nasdaq stock?
The jury is still out on this one. By Klāvs Valters ( Market Analyst) This article is written by a GO Markets Analyst and is based on their independent analysis. They remain fully responsible for the views expressed as well as any remaining error or omissions.
Trading Forex and Derivatives carries a high level of risk. Sources: TradingView, Google.
By
Klavs Valters
Account Manager, GO Markets London.
Disclaimer: Articles are from GO Markets analysts and contributors and are based on their independent analysis or personal experiences. Views, opinions or trading styles expressed are their own, and should not be taken as either representative of or shared by GO Markets. Advice, if any, is of a ‘general’ nature and not based on your personal objectives, financial situation or needs. Consider how appropriate the advice, if any, is to your objectives, financial situation and needs, before acting on the advice. If the advice relates to acquiring a particular financial product, you should obtain our Disclosure Statement (DS) and other legal documents available on our website for that product before making any decisions.
2025 has seen a material decline in the fortunes of the greenback. A technical structure breakdown early in the year was followed by a breach of the 200-day moving average (MA) at the end of Q1. The index then entered correction territory, printing a three-year low at the end of Q2.
Since then, we have seen attempts to build a technical base, including a re-test of the end-of-June lows in mid-September. However, buying pressure has not been strong enough to push price back above the technically critical and psychologically important 100 level.
What the levels suggest from here
As things stand, the index remains more than 10% lower for 2025. On this technical view, the index may revisit the 96 area. However, technical levels can fail and outcomes depend on multiple factors.
US dollar index
Source: TradingView
The key question for 2026
The key question remains: are we likely to see further losses in the early part of next year and beyond, or will current support hold?
We cannot assess the US dollar in isolation and any outlook is shaped by internal and global factors, not least its relative strength versus other major currencies. Many of these drivers are interrelated, but four potential headwinds stand out for any US dollar recovery. Collectively, they may keep downside pressure in play.
Four headwinds for any US dollar recovery
1. The US dollar as a safe-haven trade
One scenario where US dollar support has historically been evident is during major global events, slowdowns and market shocks. However, the more muted response of the US dollar during risk-off episodes this year suggests a shift away from the historical norm, with fewer sustained US dollar rallies.
Instead, throughout 2025, some investors appearedto favour gold, and at other times, FX and even equities, rather than into the US dollar. If this change in behaviour persists through 2026, it could make recovery harder, even if global economic pressure builds over the year ahead.
2. US versus global trade
Trade policy is harder to measure objectively, and outcomes can be difficult to predict. That said, trade battles driven by tariffs on US imports are often viewed as an additional potential drag on the US dollar.
The impact may be twofold if additional strain is placed on the US economy through:
a slowdown in global trade volumes as impacted countries seek alternative trade relationships, with supply chain distortions that may not favour US growth
pressure on US corporate profit margins as tariffs lift costs for importers
3. Removal of quantitative tightening
The Fed formally halted its balance sheet reduction, quantitative tightening (QT), as of 1 December 2025, ending a program that shrank assets by roughly US$2.4 trillion since mid-2022.
Traditionally, ending QT is seen as marginally negative for the US dollar because it stops the withdrawal of liquidity, can ease global funding conditions, and may reduce the scarcity that can support dollar demand. Put simply, more dollars in the system can soften the currency’s support at the margin, although outcomes have varied historically and often depend on broader financial conditions.
4. Interest rate differential
Interest rate differential (IRD) is likely to be a primary driver of US dollar strength, or otherwise, in the months ahead. The latest FOMC meeting delivered the expected 0.25% cut, with attention on guidance for what may come next.
Even after a softer-than-expected CPI print, markets have been reluctant to price aggressive near-term easing. At the time of writing, less than a 20% chance of a January cut is priced in, and it may be March before we see the next move.
The Fed is balancing sticky inflation against a jobs market under pressure, with the headline rate back at levels last seen in 2012. The practical takeaway is that a more accommodative stance may add to downward pressure on the US dollar.
Current expectations imply around two rate cuts through 2026, with the potential for further easing beyond that, broadly consistent with the median projections shown in the chart below. These are forecasts rather than guarantees, and they can shift as economic data and policy guidance evolve.
Source: US Federal Reserve, Summart of Economic Projections
The “Magnificent Seven” technology companies are expected to invest a combined $385 billion into AI by the end of 2025.
Microsoft is positioning itself as the platform leader. Nvidia dominates the underlying AI infra. Google leads in research. Meta is building open-source tech. Amazon – AI agents. Apple — on-device integration. And Tesla pioneering autonomous vehicles and robots.
The “Big 4” tech companies' AI spending alone is forecast at $364 billion.
With such enormous sums pouring into AI, is this a winner-take-all game?
Or will each of the Mag Seven be able to thrive in the AI future?
Microsoft: The AI Everywhere Strategy
Microsoft has made one of the biggest bets on AI out of the Mag Seven — adopting the philosophy that AI should be everywhere.
Through its deep partnership with OpenAI, of which it is a 49% shareholder, the company has integrated GPT-5 across its entire ecosystem.
Key initiatives:
GPT-5 integration across consumer, enterprise, and developer tools through Microsoft 365 Copilot, GitHub Copilot, and Azure AI Foundry
Azure AI Foundry for unified AI development platform with model router technology
Copilot ecosystem spanning productivity, coding, and enterprise applications with real-time model selection
$100 billion projected AI infrastructure spending for 2025
Microsoft’s centrepiece is Copilot, which can now detect whether a prompt requires advanced reasoning and route to GPT-5's deeper reasoning model.
This (theoretically) means high-quality AI outputs become invisible infrastructure rather than a skill users need to learn.
However, this all-in bet on OpenAI does come with some risks. It is putting all its eggs in OpenAI's basket, tying its future success to a single partnership.
Elon Musk warned that "OpenAI is going to eat Microsoft alive"[/caption]
Google: The Research Strategy
Google’s approach is to fund research to build the most intelligent models possible. This research-first strategy creates a pipeline from scientific discovery to commercial products — what it hopes will give it an edge in the AI race.
Key initiatives:
Over 4 million developers building with Gemini 2.5 Pro and Flash
Ironwood TPU offering 3,600 times better performance compared to Google’s first TPU
AI search overviews reaching 2 billion monthly users across Google Search
DeepMind breakthroughs: AlphaEvolve for algorithm discovery, Aeneas for ancient text interpretation, AlphaQubit for quantum error detection, and AI co-scientist systems
Google’s AI research branch, DeepMind, brings together two of the world's leading AI research labs — Google Brain and DeepMind — the former having invented the Transformer architecture that underpins almost all modern large language models.
The bet is that breakthrough research in areas like quantum computing, protein folding, and mathematical reasoning will translate into a competitive advantage for Google.
Today, we're introducing AlphaEarth Foundations from @GoogleDeepMind , an AI model that functions like a virtual satellite which helps scientists make informed decisions on critical issues like food security, deforestation, and water resources. AlphaEarth Foundations provides a… pic.twitter.com/L1rk2Z5DKk
Meta has made a somewhat contrarian bet in its approach to AI: giving away their tech for free. The company's Llama 4 models, including recently released Scout and Maverick, are the first natively multi-modal open-weight models available.
Key initiatives:
Llama 4 Scout and Maverick - first open-weight natively multi-modal models
AI Studio that enables the creation of hundreds of thousands of AI characters
$65-72 billion projected AI infrastructure spending for 2025
This open-source strategy directly challenges the closed-source big players like GPT and Claude. By making AI models freely available, Meta is essentially commoditizing what competitors are trying to monetize. Meta's bet is that if AI models become commoditized, the real value will be in the infrastructure that sits on top. Meta's social platforms and massive user base give it a natural advantage if this eventuates.
Meta's recent quarter was also "the best example to date of AI having a tangible impact on revenue and earnings growth at scale," according to tech analyst Gene Munster.
H1 relative performance of the Magnificent Seven stocks. Source: KoyFin, Finimize
However, it hasn’t been all smooth sailing for Meta. Their most anticipated release, Llama Behemoth, has all but been scrapped due to performance issues. And Meta is now rumored to be developing a closed-source Behemoth alternative, despite their open-source mantra.
Amazon: The AI Agent Strategy
Amazon’s strategy is to build the infrastructure for AI that can take actions — booking meetings, processing orders, managing workflows, and integrating with enterprise systems.
Rather than building the best AI model, Amazon has focused its efforts on becoming the platform where all AI models live.
Key initiatives:
Amazon Bedrock offering 100+ foundation models from leading AI companies, including OpenAI models.
$100 million additional investment in AWS Generative AI Innovation Center for agentic AI development
Amazon Bedrock AgentCore enabling deployment and scaling of AI agents with enterprise-grade security
$118 billion projected AI infrastructure spending for 2025
The goal is to become the “orchestrator” that lets companies mix and match the best models for different tasks.
Amazon’s AgentCore will provide the underlying memory management, identity controls, and tool integration needed for these companies to deploy AI agents safely at scale.
This approach offers flexibility, but does carry some risks. Amazon is essentially positioning itself as the middleman for AI. If AI models become commoditized or if companies prefer direct relationships with AI providers, Amazon's systems could become redundant.
Nvidia: The Infra Strategy
Nvidia is the one selling the shovels for the AI gold rush. While others in the Mag Seven battle to build the best AI models and applications, Nvidia provides the fundamental computing infrastructure that makes all their efforts possible.
This hardware-first strategy means Nvidia wins regardless of which company ultimately dominates. As AI advances and models get larger, demand for Nvidia's chips only increases.
Key initiatives:
Blackwell architecture achieving $11 billion in Q2 2025 revenue, the fastest product ramp in company history
New chip roadmap: Blackwell Ultra (H2 2025), Vera Rubin (H2 2026), Rubin Ultra (H2 2027)
Data center revenue reaching $35.6 billion in Q2, representing 91% of total company sales
Manufacturing scale-up with 350 plants producing 1.5 million components for Blackwell chips
With an announced product roadmap of Blackwell Ultra (2025), Vera Rubin (2026), and Rubin Ultra (2027), Nvidia has created a system where the AI industry must continuously upgrade to Nvidia’s newest tech to stay competitive.
This also means that Nvidia, unlike the others in the Mag Seven, has almost no direct AI spending — it is the one selling, not buying.
However, Nvidia is not indestructible. The company recently halted its H20 chip production after the Chinese government effectively blocked the chip, which was intended as a workaround to U.S. export controls.
Apple: The On-Device Strategy
Apple's AI strategy is focused on privacy, integration, and user experience. Apple Intelligence, the AI system built into iOS, uses on-device processing and Private Cloud Compute to help ensure user data is protected when using AI.
Key initiatives:
Apple Intelligence with multi-model on-device processing and Private Cloud Compute
Enhanced Siri with natural language understanding and ChatGPT integration for complex queries
Direct developer access to on-device foundation models, enabling offline AI capabilities
$10-11 billion projected AI infrastructure spending for 2025
The drawback of this on-device approach is that it requires powerful hardware from the user's end. Apple Intelligence can only run on devices with a minimum of 8GB RAM, creating a powerful upgrade cycle for Apple but excluding many existing users.
Tesla: The Robo Strategy
Tesla's AI strategy focuses on two moonshot applications: Full Self-Driving vehicles and humanoid robots.
This is the 'AI in the physical world' play. While others in the Mag Seven are focused on the digital side of AI, Tesla is building machines that use AI for physical operations.
Tesla’s Optimus robot replicating human tasks
Key initiatives:
Plans for 5,000-10,000 Optimus robots in 2025, scaling to 50,000 in 2026
Robotaxi service targeting availability to half the U.S. population by EOY 2025
AI6 chip development with Samsung for unified training across vehicles, robots, and data centers
$5 billion projected AI infrastructure spending for 2025
This play is exponentially harder to develop than digital AI, and the markets have reflected low confidence that Tesla can pull it off.
TSLA has been the worst-performing Mag Seven stock of 2025, down 18.37% in H1 2025.
However, if Tesla’s strategy is successful, it could be far more valuable than other AI plays. Robots and autonomous vehicles could perform actual labour worth trillions of dollars annually.
The $385 billion Question
The Mag Seven are starting to see real revenue come in from their AI investments. But they're pouring that money (and more) back into AI, betting that the boom is just getting started.
The platform players like Microsoft and Amazon are betting on becoming essential infrastructure. Nvidia’s play is to sell the underlying hardware to everyone. Google and Meta compete on capability and access. While Apple and Tesla target specific use cases.
The $385 billion question is which of the Magnificent Seven has bet the right way? Or will a new player rise and usurp the long-standing tech giants altogether?
You can access all Magnificent Seven stocks and thousands of other Share CFDs on GO Markets.
Over the past 3 months Nvidia has moved through ranges that some stocks don’t do in years, in some cases decades. Having lost over 35 per cent in the June to August sell off, it quickly bounced over 40 per cent in the preceding 20 days once it hit its August low as we build positions ahead of its results. These results delivered Nvidia style numbers with three figure growth on the sales, net profit and earnings lines but this did not appease the market, seeing it fall 22 per cent in a little over 8 days.
Which brings us to now – a new 16 per cent drive as Nivida reports it’s struggling to meet demands and that the AI revolution is translating faster than even it expected. This got us thinking – Where are we right “Now” in the AU players? Thus, it’s time to dive into the drivers for the Nvidia and Co.
AI players. Supersonic As mentioned, Nvidia’s results have been astonishing – and it still has time to do a US$50 billion buyback. It collected the award for becoming the world’s largest company in the shortest timeframe in the post-WWII era, think about that for one second – that’s faster than Amazon, Microsoft, Apple, Google, Shell, BP, ExxonMobil, TV players of the 60s and 70s.
So the question is how does it keep its speed and trajectory? Well that comes from what some are calling the ‘supersonic’ scalers. These are the players like Google, Amazon, Meta and Microsoft that are the users and providers of the AI revolution.
These are the players that have spent hundreds billions thus far on the third digital revolution. Let us once again put that into perspective, the amount of spending is (inflation adjusted) the same as what was spent during the 1960’s on mainframe computing and the 1990’s distribution of fibre-optics. So we have now seen that level of spending in AI the next step is ‘usage’ and that is the inflection point we find ourselves at.
Currently AI is mainly used to train foundational models and chatbots – which is fine but not long-term financially stable. It needs to move into things like productions – that is producing models for corporate clients that forecast, streamline and increase productivity. This is the ‘Grail’ This immediately raises the bigger question for now – can this Grail be achieved?
The Voices To answer that – let us present some arguments from some of AI’s largest “Voices” On the AI potential and the possibility of a profound and rapid technological revolution, Sam Altman, CEO of OpenAI, has claimed that AI represents the "biggest, best, and most important of all technology revolutions," and predicts that AI will become increasingly integrated into all aspects of life. This reflects a belief in AI's far-reaching influence over time. The never subtle McKinsey and Co. has projected that generative AI could eventually contribute up to $8 trillion to the global economy annually.
This figure underscores the massive economic potential of AI. The huge caveat: McKinsey's predictions are never real-world tested and inevitably fall flat in the market. This kind of money is what makes AI so attractive to players in Venture Capital.
For the VC watchers out there the one that is catching everyone’s attention is VC accelerator Y Combinator which is fully embracing the technology. Just to put Y Combinator into context, according to Jared Heyman’s Rebel Fund, if anyone had invested in every Y Combinator deal since 2005 (which would have been impossible just to let you know), the average annual return would have been 176%, even after accounting for dilution. Furthermore to the VC story - AI has accounted for over 40 per cent of new unicorns (startups valued at $1 billion or more) in the first half of 2024, and 60 per cent of the increase in VC-backed valuations.
So far in 2024, U.S. unicorn valuations have grown by $162 billion, largely driven by AI’s rapid expansion, according to Pitchbook data. So the Voices certainly believe it can be achieved. But is this a good thing?
The Good, the Bad and the Ugly AI is advancing at such a rapid pace that existing performance benchmarks, such as reading comprehension, image classification and advanced maths, are becoming outdated, necessitating the creation of new standards. This reflects the fast-moving nature of AI progress. For example, look at the success of AlphaFold, an AI-driven algorithm that accurately predicts protein structures.
Some see this as one of the most important achievements in AI’s short history and underscores AI’s transformative impact on science, particularly in fields like biology and healthcare. This is the Good. Then there is the 165-page paper titled "Situational Awareness" by Aschenbrenner which has predicted that by 2030, AI will achieve superintelligence and create a $1 trillion industry.
Also, a positive, but will consume 20 per cent of the U.S. power supply. These incredible predictions emphasise the enormous scale of AI and the impact it will have on industry, infrastructure and people. The latest Google study found that generative AI could significantly improve workforce productivity.
The study suggests that roughly 80 per cent of jobs could see at least 10 per cent of tasks completed twice as fast due to AI, which has implications for industries such as call centres, coding, and professional writing. This highlights AI's capacity to streamline tasks and enhance efficiency across various fields. However it also raises the massive concern around job security, job satisfaction and the socio-economic divide as the majority of those affected by AI ‘productivity’ are in mid to low scales.
Then we come to Elon Musk’s new AI startup, xAI, which raised $6 billion at a valuation of $24 billion this year. The company is planning to build the world’s largest supercomputer in Tennessee to support AI training and inference. This all sounds economically and financially exciting but it has a darker side.
These are the kinds of AI ventures that have seen ‘deep-fake’ creations. For example Musk himself shared a deep-fake video of Vice President Kamala Harris. This is the ugly side of AI and reflects the broader cultural and ethical issues surrounding AI-generated content.
Furthermore – we should always be forecasting both the good and the bad for investment opportunities. These issues are already attracting regulations and compliance responses. How impactful will these be?
And will it halt the AI driven share price appreciation? It is a very real and present issue. Where does this leave us?
The share price future of Nvidia and Co is clearly dependent on the longer-term achievement of the AI revolution. As shown, the supersonic players in technology and venture capital are betting big on AI, with predictions that it will reshape the global economy, industries, and even basic societal structures. However, there is still uncertainty about the exact timeline for these changes and how accurately the market is pricing in AI's potential.
The AI ecosystem is moving at breakneck speed, with new developments outpacing benchmarks and productivity gains reshaping jobs, but whether all these projections that range from trillion-dollar economies to superintelligence materialises remains to be seen. Thus – for now – Nvidia and Co’s recent roller-coaster trading looks set to continue.
Your complete day-by-day guide to Australian medal chances and market-moving moments during the Milano Cortina Winter Olympics.
Quick Facts
Opening Ceremony: 6:00 am, 7 February AEDT (8:00 pm, 6 February Milan).
Prime viewing window: 4:00 am to 2:00 pm AEDT daily coincides with pre-market and ASX trading hours.
Medal ceremonies: Typically run from 6:00 am to 7:00 am AEDT. Perfect for pre-market position adjustments.
53 Australian athletescompeting: The second-largest Australian Winter Olympic team ever, with 10 genuine medal contenders.
GO Markets Olympic Schedule
GO Markets Olympic Schedule
Olympic Schedule
All times shown in AEDT
= Australian competing
🏅 = AUS medal chance
🔥 = Potential volatility
Feb 7
06:00
Opening Ceremony
Live from Milano
🔥
21:30
Men's Downhill Final
Harry Laidlaw
🔥
23:00
Women's 10km+10km Skiathlon
Rosie Fordham, Phoebe Cridland
🔥
Feb 8
05:30
Men's Snowboard Big Air Final
Valentino Guseli
🏅🔥
05:57
Women's NH Individual Final
Global Superstars (Ski Jumping)
🔥
Feb 10
05:30
Women's Snowboard Big Air Final
Tess Coady, Ally Hickman
🏅
Feb 12
00:15
Women’s Moguls Final
Jakara Anthony, Emma Bosco, Charlotte Wilson
🏅🔥
22:15
Men’s Moguls Final
Matt Graham, Jackson Harvey, George Murphy
🏅
Feb 13
00:56
Men's Snowboard Cross Finals
Adam Lambert, Cam Bolton, Jarryd Hughes
🏅
19:30
Women's Snowboard Cross Finals
Josie Baff, Abbey Wilson, Mia Clift
🏅
Feb 14
21:46
Women’s Dual Moguls Final
Jakara Anthony, Charlotte Wilson
🏅
Feb 15
08:42
Short Track (1500m Final)
Brendan Corey
21:46
Men’s Dual Moguls Final
Matt Graham, George Murphy
🏅
Feb 16
23:00
Alpine Skiing (Men's Slalom)
Harry Laidlaw
Feb 17
06:00
Pairs Figure Skating Final
A. Golubeva & H. Giotopoulos Moore
07:06
Women’s Monobob Final
Bree Walker
🏅
Feb 18
21:30
Women’s Aerials Final
Laura Peel, Danielle Scott, Abbey Willcox
🏅
23:30
Women’s Slalom Final
Madison Hoffman, Phoebe Heaydon
Feb 19
21:30
Men’s Aerials Final
Reilly Flanagan
Feb 21
05:30
Men’s Halfpipe Final
Scotty James, Valentino Guseli
🏅🔥
23:30
SkiMo Mixed Relay
Phil Bellingham & Lara Hamilton
Feb 22
05:30
Women’s Freeski Halfpipe Final
Indra Brown
🏅
07:05
Two-Woman Bobsleigh Final
Walker/Reddingius & Blizzard/Johnson
Feb 23
00:10
Men’s Ice Hockey Final
NHL Superstars
🔥
06:00
Closing Ceremony
Live from Milano
🔥
Opening Ceremony + first medals - Saturday, February 7
Opening Ceremony at breakfast time, then the first gold medal awarded in primetime on Saturday.
Harry Laidlaw represents Australia in the Men's Downhill, the Games' first Gold medal event, while cross-country skiers Rosie Fordham and Phoebe Cridland compete late Saturday night.
This same-day pairing of ceremony and first medals creates maximum media saturation, with a full weekend news cycle processing before Monday's ASX open.
Key events
Opening Ceremony: 6:00 am AEDT
Men's Downhill Final (first gold medal of the games): 9:30 pm AEDT
Women's 10km + 10km Skiathlon: 11:00 pm AEDT
For traders
NEC (Nine Entertainment): Double viewership event. Opening Ceremony 6:00 am Saturday, lines up for the peak morning TV audience. First medals at 9:30 pm are a primetime Saturday night.
Italian equities (FTSE MIB): Historically underperform during domestic Olympics. Turin 2006 saw -2.1% during the Games.
STLA (Stellantis): ESG headline risk if environmental groups target the ceremony.
Apparel sponsor arbitrage: If a non-favourite wins Men's Downhill, their sponsor sees average +2.3% pop (PyeongChang 2018, Beijing 2022 data).
First medals continue - Sunday, February 8
The medal rush continues on Sunday as 19-year-old Valentino Guseli takes flight in Men's Snowboard Big Air, offering Australia an early podium chance in one of the Games' most visually spectacular events.
With the ceremony glow still fresh, Guseli's performance sets the tone for Australia's snowboard campaign and could influence Monday's ASX open positioning for action sports stocks.
Key events
Men's Snowboard Big Air Final(Valentino Guseli): 5:30 am AEDT
Women's Normal Hill Individual Final: 5:57 am AEDT
FL (Foot Locker), ZUMZ (Zumiez): Youth retail action sports exposure. Guseli gold could create a temporary buzz.
Monday, February 9
A rare quiet day in Australia's Olympic calendar. No Australian medal events are scheduled, making this a pure observation day for traders.
Monitor how Guseli's weekend result is processed through Monday's ASX open, and position ahead of Tuesday's Coady showdown.
Tuesday, February 10
Tess Coady attempts to upgrade her 2022 bronze to gold in Women's Snowboard Big Air. The Tuesday morning timing offers traders a potential pre-market positioning window, though Coady's modest mainstream profile limits exposure compared to the moguls stars on the following day.
Key events
Women's Snowboard Big Air Final: 5:30 am AEDT
For traders
FL (Foot Locker), ZUMZ (Zumiez): Youth retail. Coady gold could create a temporary buzz.
MNST (Monster Beverage): Less volatile, general action sports sponsor.
Wednesday, February 11
The calm before Jakara Anthony. No Australian events on Wednesday means traders spend the day positioning for the biggest moment of the Games: Anthony's moguls final just past midnight.
Moguls Finals - Thursday, February 12
The biggest moment of the Games for Australia arrives just after midnight on Wednesday with Jakara Anthony defending her Olympic crown in the Women's Moguls Final.
As the nation's brightest gold medal hope with 26 World Cup victories, Anthony's 12:15 am performance is the single highest-impact potential event for NEC and VFC stocks across the entire Olympic fortnight.
Matt Graham also chases his first Olympic gold at 10:15 pm Thursday night. Both events carry high NEC and VFC volatility potential.
Key events
Women's Moguls Final (Jakara Anthony): 12:15 am AEDT
Men's Moguls Final (Matt Graham): 10:15 pm AEDT
For traders
NEC (Nine Entertainment): Monitor overnight results and viewership for Thursday open direction.
VFC (VF Corp/North Face): Sponsors both athletes. A double medal could bring a larger impact.
Defending champion volatility: An Anthony loss could create higher emotional swings.
Social sentiment: Track Twitter/Google Trends Thursday morning to gauge the magnitude of Anthony’s performance.
Friday, February 13
Snowboard cross takes centre stage with two Australian medal chances bookending Friday's trading day.
Adam Lambert's overnight final sets the morning open, while Josie Baff's evening showdown takes the Aus prime time slot.
Key events
Men's Snowboard Cross Finals: 12:56 am AEDT
Women's Snowboard Cross Finals: 7:30 pm AEDT
For traders
NEC sentiment gauge: If Lambert medals Fri morning and Graham medaled Thu night, it could create positive momentum.
Jakara Anthony competes - Saturday, February 14
Jakara Anthony goes for the double in Saturday night's Women's Dual Moguls Final.
If she claims gold Thursday and again here, the "double gold Jakara" narrative writes itself, offering geometric rather than linear media value.
Key events
Women's Dual Moguls Final (Jakara Anthony): 9:46 pm AEDT
For traders
NEC narrative power: "Double gold Jakara" could draw in more casual viewers.
If Anthony silver/bronze Thu: Redemption story potential.
Weekend timing: Saturday night result = Monday ASX gap.
Format risk: Monitor qualifying rounds; if margins are greater than 1 second (blowouts), engagement could drop.
Sunday, February 15
A quiet Sunday offers redemption arcs and low-impact action. Brendan Corey's morning short track effort carries minimal stock relevance, while Matt Graham's late-night dual moguls final provides a second medal chance after Friday's traditional event.
Key events
Short Track Speed Skating 1500m Final: 8:42 am AEDT
Men's Dual Moguls Final: 9:46 pm AEDT
For traders
VFC second opportunity: If Graham misses on Friday’s moguls, dual moguls redemption is possible.
Monday, February 16
Harry Laidlaw returns to the slopes for late Monday night slalom action, but alpine skiing holds minimal sway over Australian audiences.
This is a placeholder day in the trading calendar, with markets more focused on digesting the weekend moguls results and positioning for Tuesday's monobob final.
Key events
Men's Slalom: 11:00 pm AEDT
Bree Walker competes - Tuesday, February 17
Bree Walker could make Olympic history as she competes in the Women's Monobob Final, chasing Australia's first-ever bobsleigh medal.
While the narrative is powerful, the commercial reality is that bobsleigh has no retail sponsor footprint, limiting direct stock plays.
Key events
Pairs Figure Skating Final: 6:00 am AEDT
Women's Monobob Final: 7:06 am AEDT
For traders
NEC: Bobsleigh historically gets low ratings, but a Walker gold could provide value as an Australian-first.
Wednesday, February 18
Veterans Laura Peel and Danielle Scott take centre stage on Wednesday night in an event with proud Australian history (2 golds since 2002). However, aerials' niche appeal and late-night timing may limit market impact.
Key events
Women's Aerials Final: 9:30 pm AEDT
Women's Slalom Final: 11:30 pm AEDT
For traders
NEC: If either medals, potential for a small sentiment boost.
VFC exposure: Limited potential as aerials athletes are less commercially developed.
Thursday, February 19
Thursday night aerials effort is a low-impact finale event with minimal medal expectation for Australian Reilly Flanagan, and even less market relevance.
Scotty James' Saturday halfpipe showdown is the real conversation as the games begin winding down, although a medal run from Flanagan could create an underdog narrative.
Key events
Men's Aerials Final: 9:30 pm AEDT
Friday, February 20
The final calm before Scotty James' legacy-defining Saturday. Set up day for James' 5:30 am Saturday halfpipe final, the Games' last major potential volatility event for an Aussie athlete.
Scotty James competes - Saturday, February 21
Scotty James' legacy moment arrives Saturday morning. He’s represented Australia at five Olympics, with two medals and zero golds. This is his final chance and brings with it the Games' most emotionally charged event, and the last major trading catalyst before Monday's Closing Ceremony.
Key events
Men's Snowboard Halfpipe Final (Scotty James): 5:30 am AEDT
SkiMo Mixed Relay: 11:30 pm AEDT
For traders
NEC: Potential weekend delays on price discovery. If James gold Saturday.
NKE (Nike): Potential halo effect from gold via action sports lift.
Guseli wildcard: Valentino is also competing (his second event after Big Air, Feb 8). A dual medal could create narrative amplification.
Sunday, February 22
Sixteen-year-old Indra Brown takes the Sunday morning spotlight in Women's Freeski Halfpipe, facing off against favourite Eileen Gu (CHN) in what could become a Gen-Z brand inflection point.
Key events
Women's Freeski Halfpipe Final(Indra Brown): 5:30 am AEDT
Two-Woman Bobsleigh Final: 7:05 am
For traders
Mon-Tue watch: Monitor which brands announce Brown signings.
MILN (Global X Millennials ETF): Action sports retailers, social platforms exposure for Gen Z.
Closing Ceremony - Monday, February 23
The curtain falls on Milano Cortina 2026 with Monday morning's Closing Ceremony, and history says this is where euphoria dies.
Men's Ice Hockey Final (NHL Superstars): 12:10 am AEDT
Closing Ceremony: 6:00 am AEDT
Markets to watch:
French Alps 2030 rotation: Closing features handover to France.
Australian medal count: If greater than 4 medals (Beijing total), the government may increase 2030 winter sports funding.
Ice Hockey Final: NHL players compete for the first time since 2014. Major US/Canada viewership means a potential CMCSA boost.
Global markets move into the new week with a number of potentially high-impact catalysts. Japan’s general election lands first on Sunday, followed by US inflation and labour market data that continue to shape interest-rate expectations.
Japan election: Policy continuity and political stability are generally viewed as supportive for regional markets.
US inflation and labour market: The consumer price index (CPI) and the Employment Situation report (nonfarm payrolls, NFP) are the immediate macro focal points for the week.
Bitcoin risk gauge: Bitcoin is back near levels last seen in late 2024 and remains well below its October 2025 peak.
Sector rotation watch: Technology has recently underperformed while value and defensive segments have stabilised, with earnings season continuing to influence flows.
Japan election
The general election in Japan is primarily viewed through the lens of policy certainty. Markets typically favour a clear outcome and continuity in fiscal and monetary settings.
Unexpected results or coalition uncertainty may increase short-term volatility in the JPY and regional indices at the start of the week.
Key dates
General election (Japan): Sunday, 8 February
Results through Asian trade on Monday
Market impact
JPY may be sensitive to results uncertainty or potential changes in policy direction
Asia equities may see early-week volatility until results are clear
US inflation and labour market
Inflation remains the most direct input into interest-rate expectations, while the monthly NFP report provides a broad read on employment conditions and wage pressures.
Treasury yields and the USD often react quickly to these releases, with knock-on effects across equities, gold and growth assets.
Current pricing indicates markets assign less than a 30% probability of a cut by the April meeting, with June meeting hike probabilities above 50%.
Key dates
Employment Situation: Wednesday, 11 February 08:30 (ET) | Thursday, 12 February 00:30 (AEDT)
CPI (January 2026): Friday, 13 February 08:30 (ET) Saturday, 14 February 00:30 (AEDT)
Market impact
Yields often move first, followed by USD and then risk assets
Expectations for rate-cut timing may adjust quickly
Growth and technology shares remain more rate-sensitive
Bitcoin has declined to levels last seen prior to the US elections in November 2024 and is close to 50% below its October 2025 peak.
While not a traditional macro indicator, crypto markets could be viewed as a real-time read on investor risk tolerance. Sustained weakness can coincide with more cautious positioning across higher-beta assets, including technology shares.
Market impact
Softer crypto sentiment may coincide with reduced speculative flows
Over the past week, the Dow Jones Industrial Average has outperformed, trading just below neutral, while the Nasdaq-100 has declined more than 4%, reflecting sensitivity in large-cap technology to firmer yields.
What the move may reflect
Rate-driven pressure on growth stocks
Profit-taking after strong tech performance
Earnings season favouring broader sector participation
A generally more cautious tone across higher-beta assets
Markets typically look for sustained multi-week outperformance in financials, industrials or defensives before characterising the shift as structural rotation.
Market impact
Tech remains more sensitive to yield moves
Value and defensive sectors may see relative support
Earnings guidance continues to influence leadership
February’s FX landscape is likely to be driven by inflation persistence, labour resilience, and central bank communications. With several high-impact data releases across the US, Europe, Japan and Australia, near-term moves may be more event-driven and repricing-led, rather than trend-led.
Quick facts
USD remains the key reference point, with US data driving repricing in yields and the broader FX market.
EUR sensitivity remains high around European Central Bank (ECB) messaging and incoming inflation and activity signals.
JPY remains tightly linked to domestic data and Bank of Japan (BOJ) communication, with USD/JPY often reacting sharply to shifts in yield expectations.
AUD remains policy sensitive, with domestic inflation and labour data likely to matter most, alongside global risk tone and metals.
US dollar (USD)
Key events
Nonfarm payrolls (NFP) and unemployment: 8:30 am, 11 February (ET) | 12:30 am, 12 February (AEDT)
Consumer Price Index (CPI), headline and core: 8:30 am, 13 February (ET) | 12:30, 13 February (AEDT)
Personal income and outlays (includes the PCE price index): 8:30, 20 February (ET) | 12:30, 21 February (AEDT)
What to watch
The USD is likely to remain primarily driven by shifts in inflation and labour data and their implications for Federal Reserve rate expectations. Recent headlines surrounding Federal Reserve independence have also added volatility to USD positioning.
Stronger inflation or labour resilience is often associated with firmer USD support via higher yield expectations. Softer outcomes could reduce rate support and allow pairs like EUR/USD and AUD/USD to stabilise.
ECB flash estimates for GDP and employment: 8:00 pm, 13 February (AEDT)
What to watch
EUR direction remains linked to whether the ECB can maintain its stance without a material deterioration in activity, or whether inflation and growth data pull forward easing expectations.
Resilient growth and firm inflation could support the “higher for longer” pricing bias. Weaker growth or softer inflation could weigh on the currency, particularly if they bring forward easing expectations.
Japan preliminary GDP (Q4 2025, first preliminary): 6:50 pm, 15 February (ET) | 10:50 am, 16 February (AEDT)
National CPI (Japan): 20 February (Japan)
What to watch
JPY remains sensitive to domestic yield shifts and BOJ communication. Even modest adjustments to policy expectations could generate outsized moves in USD/JPY.
Firm growth or inflation outcomes could support JPY via higher domestic yields and shifting BOJ expectations. Softer outcomes or cautious policy messaging could keep USD/JPY supported.
Consumer Price Index (CPI): 11:30 am, 25 February (AEDT)
What to watch
AUD remains sensitive to policy, responding quickly to domestic inflation and labour data, as well as global risk sentiment and its impact on metal pricing.
Persistent wages or inflation pressures could support AUD via firmer policy expectations. Softening data could reduce rate support and weigh on AUD performance, particularly versus USD and JPY.